YouTube, the second biggest search engine on the web, is a great platform for sharing and storing videos for use online. One of the greatest benefits of YouTube is that you can upload a wide variety of video formats and their software will convert your video to what their system needs. This makes it possible for a wider array of people to be able to add videos to the platform without having to hire a professional videographer.

These days, many computer systems come with video editing software already installed on them and there are countless others available online for download that are free or cheap. A friend of mine was recently having problems getting a video he was working on to export from one of those video editing programs to the popular MPEG-4 format. I asked him what formats his particular software was recommending to use for the export, which was WMV in his case. With YouTube accepting a wide range of file formats for videos, he was able to upload the WMV file and was able to share the video then on his website and social media accounts.

YouTube is a great platform for hosting and sharing videos for use on the web. By accepting such a wide range of video formats, it allows many people and businesses to be able to add videos without having to work directly with a videography company – potentially saving a fair amount of money.