There are a lot of things that I really like about WordPress. One of the things at the top of that list, is how easy it is to keep it updated. We recently took over hosting for a client who hadn’t updated their site for many years. We ran all the updates for the core system, plugins, and themes. All those updates were done in about 3 mouse clicks. And best of all, the site worked after all the updates were done. This is by no means saying that updating your WordPress site isn’t important – IT IS BEYOND IMPORTANT. There were obvious security issues with the old site, but updating to the newest versions was fairly simple. Before making a big update like that, however, there are a few things to do.

The first thing that should be done, is to make sure you have a backup of the site. The more recent – the better. We had a site we updated recently, and while there was a backup of that site from a week earlier,  just to be safe, I made a backup from that day. If anything were to go wrong in the updates, I could simply upload that backup and have the site up and running very quickly. It can’t be stated enough how important backing up a site is. Whether it is to your server, local systems, or a remote option (such as AWS), there is considerable security and peace of mind with knowing there are backups available. 

Another step to take before running a big update, whether you have backups or not, is to document important things like your Google Analytics code and what pages are on the main navigation. Yes, it’s rare, but updates can go wrong Elements, such as the Google Analytics code, can sometimes be erased. While that code would be in your backup, if you save a copy of that code, you can simply copy the code from a backup file (like a Microsoft Word file) and paste it back into your site coe. Some updates can cause site navigation to get deleted or changed as well. So documenting the order that pages were listed in the main navigation, can save you the time of having to reload the backup.

Ideally, when doing any big or significant updates like this, especially if you’re not sure of how they’ll go, move a copy of the site to a testing environment. By doing this, you’ll be able to run all the updates, confirm that the site works well, and then move the site back to the live environment. You’ll also be able to fix any issues that came up, before moving the site live. At Full Scope Creative, when we take over the hosting of a website, we first launch the site in a test environment, and perform any needed updates there. By doing that we can be sure that the site will be up to date when it is launched, and that the client experiences as little downtime as possible. 

When running updates on your site, especially any significant updates, it is always helpful to make a backup of the site and copy any important code. If possible, move the site to a testing or development environment before running any updates as well. Running updates in WordPress is fairly easy to do. Adding in these couple steps can make the process that much easier. While other content management systems can be difficult to update, updates to WordPress can be done in just a few clicks. And that’s one of the main reasons we use WordPress.

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Insights from Full Scope Creative

Our thoughts on website design, graphic design, marketing, SEO, website hosting, branding, business management, and more here in the Full Scope Creative blog!

Insights, Tips, and Strategies for Small Business Success

Our blog is packed with expert advice on website design, SEO, marketing, branding, and more. Whether you’re looking to improve your website’s performance, boost your online presence, or streamline your business’s digital strategy, you’ll find valuable insights and actionable tips right here.

Are There More Search Engines Than Just Google?

“Google it” has become shorthand for searching the internet, but Google isn’t the only search engine out there. From Bing and Yahoo to privacy-focused options like DuckDuckGo, there are real alternatives people use every day. This article breaks down the strengths, weaknesses, and why Google still dominates how businesses think about SEO.

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Confused user on a computer

Makes It Easy for Clients to Take the Next Step

A good website removes friction and makes it easy for visitors to take the next step. When users know where they are, what’s available, and what happens next, they act with confidence. Clear service pages, helpful FAQs, and simple calls to action show respect for a visitor’s time and attention.

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DNS servers around the globe

What to Expect During DNS Propagation

DNS propagation can be one of the most confusing parts of updating a website or email system. During this window, websites and email can appear slow, broken, or inconsistent. This behavior is normal and temporary. Knowing what to expect during DNS propagation helps reduce stress and prevents unnecessary panic while the update works its way through servers worldwide.

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Is Your Website Causing Customers to Bounce?

Visitors decide whether to stay on your website in seconds. When a site feels confusing, cluttered, or hard to use, people leave without clicking, reading, or reaching out. A high bounce rate is rarely about pricing or competition. It’s usually caused by unclear structure, poor mobile experiences, and pages that make users work too hard.

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Improving a webpage for better SEO

How to Improve SEO Rankings for Service Pages

Service pages don’t rank the same way blog posts do. Improving their SEO takes more than keywords and backlinks. It requires clear focus, stronger structure, trust signals, and supporting content that works together. This article breaks down practical, page-level improvements you can make to help your service pages perform better in search results.

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2025 Blog Recap: What We Shared This Year at Full Scope Creative

In 2025, we shared a lot on the Full Scope Creative blog. Those posts came from real questions, real projects, and real conversations with small business owners. This recap looks back at what we covered, why those topics mattered, and how steady, practical education continues to shape how we support our clients.

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Do I Need Hosting If I Use WordPress?

If you use WordPress, you still need website hosting. WordPress is the tool that manages your content, while hosting is what makes your site accessible online. Without hosting, your website has nowhere to live. This article explains how WordPress and hosting work together and why many businesses choose managed hosting with Full Scope Creative.

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What Is a Mockup in Graphic Design?

A mockup in graphic design is more than a preview. It is a critical step where designers test how a design works in real-world situations like websites, signage, and print materials. This process helps uncover issues early and explains why professional graphic design involves far more than just making things look good.

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The De Pere Area Chamber of Commerce partnered with Full Scope Creative when a new website was needed. The partnership has been great, with the response of Chris’ team being much appreciated. I was part of our website process as a Chamber Board member, and now that I am leading the Chamber, I am even more thankful for Chris and his team for what they provide us from a marketing standpoint with our website.

~ David Vander Bloomen,
De Pere Chamber of Commerce