Let’s Talk Real Numbers: What Website Design Actually Costs
Like many small business owners, you might be yourself asking, “How much should I expect to pay for a website?” Whether your business is just getting started or you’re thinking about upgrading to a newer design, the cost of web design can vary quite a bit. At Full Scope Creative, we keep it simple. We offer two main options: custom-designed websites starting at $8,000 and customizable template websites starting at $4,000.
Let’s look at what goes into those numbers, what should you expect at each level, and most importantly — why your website is one of the best investments you can make in your business.
What Are My Website Design Options?
Custom Website Design – Starting at $8,000
A custom designed website is like building the home of your dreams. Everything is created from the digital ground up, designed specifically for your brand and business goals. Custom websites from Full Scope Creative include:
- A client questionnaire to define your needs and vision
- Custom design and programming tailored to your branding
- WordPress setup and easy-to-use admin area
- Up to 2,000 words of professionally written content
- 10 stock images sourced to enhance visual appeal
- One full year of hosting
- 6 months of free support after launch
A custom website design is ideal for businesses that are looking for something one-of-a-kind, have unique functionality needed in the site, or simply want the best possible presentation of their brand online.
Customizable Template Websites – Starting at $4,000
If a custom site isn’t quite what you need, our customizable template line is a great option to get a beautiful and effective website without starting from scratch. These are not cookie-cutter sites but rather thoughtfully planned, designed, and programmed that we can tailor to your branding and message. These sites include:
- Design matched to your colors, branding, and style
- WordPress setup and four standard pages
- 1,000 words of custom-written content
- WordPress training so you’re confident managing the site
- One full year of hosting
This is an ideal option for new businesses, smaller nonprofits, or companies that need a professional online presence quickly without having to turn to a build your own website that likely won’t yield results.
A Website Is One of the Best Investments You’ll Make
There’s no shortage of ways to promote and market your business. Your website is the one marketing option (well really a mandatory option to be honest) that works 24/7/365. Your website is your digital storefront, your first impression (digitally and sometimes the actual first impression), and if built right it can be a lead-generating machine.
Here’s why a great website is worth the investment:
- First Impressions Matter: People judge your business in mere seconds. A professional, easy to navigate, and well-organized site builds immediate trust with potential customers.
- It’s Always On: You’d probably at some point like to sleep or go on vacation, and while you do – your site keeps working. Even while you’re working it keeps working.
- Built to Grow: A well planned and throughout website can evolve and grow with your business. This will save you time and money in the long run.
- Your Brand, Your Story: With either a custom or well-crafted template site, your business voice and brand shine through giving you something far more than a generic web presence.
What Goes Into the Price?
Building a website is so much more than just dropping your logo into a box. It takes a blend of strategy, creativity, and an attention to detail. Here’s a look at just some of what your investment covers:
- Strategic planning for your layout, pages, and user experience
- Custom design that reflects your brand identity
- Content writing that’s tailored to your audience and optimized for SEO
- Search engine foundations to help you get found on Google
- Security and performance setup so your site loads fast and stays safe
- Training and support so you’re never left wondering what to do next
It’s so much more than just a website, it’s your most important marketing tool.
Is It Worth the Cost? (Spoiler: Yes)
Since 2010, we’ve worked with countless amazing small businesses and nonprofits. What we’ve learned and seen come true time and time again is that spending a little more upfront on a professionally built website pays off considerably in the long run.
- You don’t waste time fixing issues or rebuilding later
- You gain confidence knowing your site is working for you
- You’re better positioned to attract, convert, and retain customers
And by partnering with Full Scope Creative, you’ll have a partner in your corner, not just a company that disappears after the website is launched.
Ready to Get Started?
Whether you’re looking at a custom design website or a customizable template to get started, we’d love to help. We’ll walk through your goals, your timeline, and your budget, and find the best option to get your business online the right way.
