When I was a web design teacher, I always told my students to keep a backup of their homework and any projects they were working on, just in case anything happened. I had a couple of students who had the great misfortune of having their homework assignments somehow “disappear” the day that assignments were due. Being the cruel teacher that I was, I never gave them an extension. Keeping adequate backups of important documents is obviously essential; your website is no different. There are a number of things that can happen that could require a readily available backup of your website.

If Your Website Gets Hacked

It’s an event no business owner or webmaster wants to see. You can be as prepared as you want and have as much security as you want, but the risk of having your website hacked is always there. If there are easily accessible backups, getting the site at least restored back to a safe version of it will get the recovery process started. Once that safe backup is in place, then you can investigate where the vulnerability was in the site and see about securing it. If your site has a feature such as a shopping cart that is always being updated with new products or new orders, this might not be ideal as some of that data might be lost depending on how old the backup is. However, for most sites that only have periodic updates, having a backup ready to simple upload and use is a great way to avoid some horrible headaches.

User Error

No matter how computer savvy a person may be, there is pretty much always an instance or two where they quote Homer Simpson and have to say, “D’oh!” (You just read that in Homer’s voice didn’t you?) 
A few weeks ago a client called me and said, “Chris, I don’t know what I did, but I goofed something up on the site and I can’t get it fixed. Can you fix this?” Thankfully, we had several backups of his site available, so I was able to tell him that we could get it back up and running right away. I looked at his site for a few minutes thinking it would be an easy fix… but even I have no idea how he goofed the site up like he did. I grabbed the most recent backups we had of his site from a few days prior and uploaded that version. His site was back up and running in less than 10 minutes.

Older Version Worked Better

We also had a client who emailed and said that a few months prior they had made some changes to the text on their site and it was no longer performing as well as they had hoped it would. I went through some basic WordPress versions that were stored there, but couldn’t find the exact version they wanted for of each the pages. Again, thankfully, we had several months’ worth of weekly backups to choose from. I went back 3 months and pulled the content from that backup. It was exactly what they were looking for and we were able to get that desired content back for them. They were worried they’d need to re-write what was there from memory as best they could, but we were able to retrieve it exactly as it was.
Losing data is an unfortunate side effect of having a high-tech, computerized world. There are some documents we just can’t afford to lose. To best protect those documents, such as your website, be sure to keep sufficient back up copies of the site.
We provide a weekly backup for all our clients who have Standard Hosting accounts. Those backups are stored for one week before being replaced with a newer version. With our Security Essentials Hosting plan, we download and store those backups for several months, providing us with several backups to choose from should they ever be needed.
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Marketing Made Simple

Insights from Full Scope Creative

Our thoughts on website design, graphic design, marketing, SEO, website hosting, branding, business management, and more here in the Full Scope Creative blog!

Insights, Tips, and Strategies for Small Business Success

Our blog is packed with expert advice on website design, SEO, marketing, branding, and more. Whether you’re looking to improve your website’s performance, boost your online presence, or streamline your business’s digital strategy, you’ll find valuable insights and actionable tips right here.

Do I need to redesign my website?

Do I need to redesign my website? It’s a question we hear all the time, and the answer is usually “maybe.” Some sites are outdated but workable. Others are held together with digital duct tape. This article walks through how to tell the difference and why starting with the “why” matters more than jumping into a redesign.

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Illustration showing a website displayed on a computer screen with SEO elements like charts, content blocks, and targeting icons, explaining the question “Does Web Design Include SEO?” and how design and search optimization work together.

Does Web Design Include SEO?

Does web design include SEO? Not exactly, but the two work closely together. Web design focuses on structure, usability, and experience, while SEO focuses on visibility and how people find your site. A successful website needs both working together to reach its full potential and support long-term business growth.

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Simple HTML code for a website. Just cause it's a simple HTML site doesn't mean it can't be hacked.

Can a Static HTML Site Get Hacked?

Can a static HTML site get hacked? Many people assume simple websites are immune to security risks, but that is not how website security actually works. Hosting, access controls, and ongoing management play a much larger role than file type. This article explains why static sites are still vulnerable and how properly managed WordPress sites can be just as secure.

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Should your domain name move when your site does?

When businesses move from Wix or Squarespace to WordPress, the focus is usually on design and content. One critical detail often gets missed: the domain name. Leaving a domain with an old platform can create unnecessary complications later. Understanding where your domain lives and when to move it can save time, frustration, and future technical headaches.

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Can my WordPress site be hacked?

Can my WordPress site be hacked? Yes, it can, just like any other website. The real difference comes down to how security is managed. In this article, we explain why WordPress is safe when set up correctly, what security risks actually exist, and how Full Scope Creative removes the headaches by managing hosting, security, and backups for you.

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Using Google Analytics

Google Isn’t Just a Search Engine, It’s a Measurement Tool

Google is more than a place people search. Behind every query and click, it provides insight into how customers find your business and what they do next. Tools like Google Analytics, Google Search Console, and Google Business Profile help reveal visibility, behavior, and performance so businesses can make clearer decisions instead of guessing.

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Are There More Search Engines Than Just Google?

“Google it” has become shorthand for searching the internet, but Google isn’t the only search engine out there. From Bing and Yahoo to privacy-focused options like DuckDuckGo, there are real alternatives people use every day. This article breaks down the strengths, weaknesses, and why Google still dominates how businesses think about SEO.

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Confused user on a computer

Makes It Easy for Clients to Take the Next Step

A good website removes friction and makes it easy for visitors to take the next step. When users know where they are, what’s available, and what happens next, they act with confidence. Clear service pages, helpful FAQs, and simple calls to action show respect for a visitor’s time and attention.

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What to Expect During DNS Propagation

DNS propagation can be one of the most confusing parts of updating a website or email system. During this window, websites and email can appear slow, broken, or inconsistent. This behavior is normal and temporary. Knowing what to expect during DNS propagation helps reduce stress and prevents unnecessary panic while the update works its way through servers worldwide.

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I was in need a website update for my business. The old one just wasn’t giving me the flexibility I needed to stay relevant. Chris and Full Scope Creative have been amazing to work with throughout this process. They listened to my needs in a new website, and were able to expand upon those with fresh and exciting ideas that really make the finished product stand out. I highly recommend working with Chris and Full Scope Creative. You will feel listened to and all of your questions and concerns will be answered. Awesome job!

~ Pete Monfre,
Midwest Travel Club