Email is a wonderful tool: with it, we can communicate with anyone anywhere in the world in seconds. As easy and simple as it is to send an email, setting email up can cause great confusion. There are two basic options – IMAP and POP3.

When clients set up an email program, such as Microsoft Outlook or Mozilla Thunderbird, one of the most common questions they ask is whether they should use IMAP or POP3. Knowing which one to use can be complicated without knowledge of them both.

Both of them can be set up on a desktop program and on a smartphone or tablet, and even all three device types for the same email address. Both POP3 and IMAP have a time and a place -or rather a client and business need – to be used. The big difference between the two is in how they store the emails.

With POP3, once an email is downloaded to a device and read (be it on a desktop, a smartphone, or a tablet), the email is deleted from the server. If, on the other hand, you’re using IMAP, the email is left on the server until it is deleted by the user. With POP3, if you read an email on your smartphone, that email is at that point deleted from the server. It will remain available on the phone, but you won’t be able to get that particular email on your desktop or tablet.

Alternatively, with IMAP, the email can be downloaded and viewed on any device and it will remain on the server. With IMAP, you can check an email on your phone, and then still have it automatically download to your desktop as soon as you open up that program (be it Outlook, Thunderbird, or even Webmail).

If you only check email on one device, POP3 will work fine. If you are like me though and check your email regularly on difference devices, you’ll want to use IMAP. For that reason, I normally recommend for my clients to connect via IMAP.

Either option will get you your email; the question just comes down to the number of devices you want to use to view that email.

Ready to discover how we can help make your website and marketing more successful?
Contact Us

Marketing Made Simple

Insights from Full Scope Creative

Our thoughts on website design, graphic design, marketing, SEO, website hosting, branding, business management, and more here in the Full Scope Creative blog!

Insights, Tips, and Strategies for Small Business Success

Our blog is packed with expert advice on website design, SEO, marketing, branding, and more. Whether you’re looking to improve your website’s performance, boost your online presence, or streamline your business’s digital strategy, you’ll find valuable insights and actionable tips right here.

Which Website Builder Is Best for WordPress?

Trying to decide which website builder is best for WordPress? Divi, Beaver Builder, WP Bakery, and Elementor all offer different strengths. In this guide, we break down what each builder does well, where they fall short, and why Elementor is our top choice for small business websites at Full Scope Creative.

Read More »
ACF and Elementor are easy to use and can add so much to a site!

ACF and Elementor

ACF and Elementor allow us to turn a basic WordPress site into a structured, easy-to-manage system. With custom fields, custom post types, and dynamic layouts, your content stays organized and simple to update. Full Scope Creative sets it all up so you can just fill out fields and publish with confidence.

Read More »
4 servers and the 4 different types of website hosting.

What Are the 4 Types of Hosting?

What are the 4 types of hosting? Shared, VPS, dedicated, and cloud hosting each offer different levels of cost, speed, security, and control. In this guide, we break them down in simple terms so small business owners can understand their options and choose a hosting setup that fits their needs and budget.

Read More »
business owner going over a checklist

Your Site Isn’t Ready for SEO If…

SEO can drive real growth for a small business. But if your website is slow, hard to use on mobile, thin on content, or not focused on the right keywords, you may be wasting money. Before investing in SEO, make sure your site is built and structured to support it the right way.

Read More »

List out all of your services

Many small businesses offer more services than their website lets on. When those services are hidden or scattered, potential customers never see the full picture. This blog explains why clearly listing every service matters, how to structure services pages, and how the right setup helps build trust and guide visitors toward the next step.

Read More »
a website with a good CTA button

Better Calls To Action On a Site

Clear calls to action help guide website visitors instead of leaving them guessing what to do next. Just like good signage in a new building, CTAs create clarity, reduce frustration, and lead users where they want and need to go. If your website feels confusing, stronger CTAs can make all the difference.

Read More »

Do I need to redesign my website?

Do I need to redesign my website? It’s a question we hear all the time, and the answer is usually “maybe.” Some sites are outdated but workable. Others are held together with digital duct tape. This article walks through how to tell the difference and why starting with the “why” matters more than jumping into a redesign.

Read More »
Illustration showing a website displayed on a computer screen with SEO elements like charts, content blocks, and targeting icons, explaining the question “Does Web Design Include SEO?” and how design and search optimization work together.

Does Web Design Include SEO?

Does web design include SEO? Not exactly, but the two work closely together. Web design focuses on structure, usability, and experience, while SEO focuses on visibility and how people find your site. A successful website needs both working together to reach its full potential and support long-term business growth.

Read More »
Simple HTML code for a website. Just cause it's a simple HTML site doesn't mean it can't be hacked.

Can a Static HTML Site Get Hacked?

Can a static HTML site get hacked? Many people assume simple websites are immune to security risks, but that is not how website security actually works. Hosting, access controls, and ongoing management play a much larger role than file type. This article explains why static sites are still vulnerable and how properly managed WordPress sites can be just as secure.

Read More »
Ready to discover how we can help make your website and marketing more successful?
Contact Us

We appreciate the terrific work Full Scope Creative has done for us in a short amount of time. The process to switch over to went very well! The turnaround time on dealing with our requests has been stellar. He trained our production assistant to handle our blog posts, after much had changed in Word Press. Chris is easy to reach- requests do not go into a black hole. 🙂

~ Therese Barry-Tanner,
Determined: fighting Alzheimers