There are any number of amazing tools available on the web to help improve your website, and make it as efficient and profitable as you can. One of my favorite tools is the Google Search Console. Originally built as Google Webmaster Tools, the Google Search Console is a one-stop place to make a wide variety of key updates for your website and Google ranking.

One of my favorite tools available in Google Search Console, is the ability to submit a sitemap for your website. A sitemap is a list of a website’s pages, or most important pages, that will help Google crawl and index those pages. In WordPress, you can quickly and easily make this XML sitemap by using the Yoast plugin. Yoast will create the XML sitemap and provide a link that you can easily copy and paste into the sitemap settings on Google Search Console. It may take a little time for Google to first crawl based on the newly submitted sitemap, but once it’s submitted you’ll be able to verify if Google was able to successfully crawl the sitemap, as well as the date it was added and the last date they crawled the site.

Another very handy tool available in Google Search Console is the ability to remove a page from the Google listings. There are times that a page might not be important or desired to have indexed any longer. While there are options to do this through either the sites .htaccess file or Yoast, it may be advantageous to remove it from Google directly. Whether it was an old sales page, old marketing, outdated verbiage, you can remove those from showing up in Google with the Removals page. Simply add in the link and allow Google to do the heavy lifting. 

Google Search Console is an amazing tool that any site owner should be using to help get the most out of their site. Afterall, over 90% of all searches are done on Google. Even though Google is an incredibly advanced algorithm, providing the search giant with as much input as we can will only help our results. 

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Marketing Made Simple

Insights from Full Scope Creative

Our thoughts on website design, graphic design, marketing, SEO, website hosting, branding, business management, and more here in the Full Scope Creative blog!

Insights, Tips, and Strategies for Small Business Success

Our blog is packed with expert advice on website design, SEO, marketing, branding, and more. Whether you’re looking to improve your website’s performance, boost your online presence, or streamline your business’s digital strategy, you’ll find valuable insights and actionable tips right here.

Homes listed on a website. You'll need an IDX plugin to do this on WordPress. Full Scope can help with that!

IDX Real Estate WordPress Plugin

An idx real estate wordpress plugin lets you show MLS listings on your own website. There is no free way to pull listings into WordPress, so you need the right tool. We use and recommend Showcase IDX. It connects to your MLS, keeps listings updated, and turns your site into a real marketing asset.

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Do Real Estate Agents Need a Website

Do real estate agents need a website if they already use Zillow or Realtor.com? Those platforms help, but they are not yours. Your own website gives you control over branding, SEO, and lead capture. It becomes a real business asset that grows with you and supports your long term success.

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Shared vs Dedicated Hosting for SEO

Does shared hosting hurt SEO? Does dedicated hosting help rankings? The truth is simpler than most people think. Google does not rank websites based on server type. It ranks them based on performance. In this article, we break down what actually matters for SEO and how hosting should support your growth, not replace real strategy.

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A client asking a question - great blog material!

Turn Client Questions Into Blog Posts

Every time a client says, “I have no idea what that is,” you just found your next blog topic. Instead of explaining it once and moving on, turn that question into an article. Then share it when others ask. You build traffic, trust, and authority all at the same time by simply teaching clearly.

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Hiking freely in nature. the joy of open, NOT closed website builders.

Closed Website Design Platforms

Closed website design platforms like Wix, Weebly, Squarespace, and GoDaddy Website Builder can be easy to start with. But they come with limits. You cannot move the site, change hosting freely, or fully customize the code. This article explains what a closed platform is and why many growing businesses choose WordPress instead.

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An example of a brand design guide

What is a Brand Design?

What is a brand design? It’s more than a logo. Brand design defines your colors, fonts, textures, and overall visual style so every part of your marketing looks consistent and professional. For small businesses, strong brand design creates clarity, improves websites, and makes future marketing easier and more effective.

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Which Website Builder Is Best for WordPress?

Trying to decide which website builder is best for WordPress? Divi, Beaver Builder, WP Bakery, and Elementor all offer different strengths. In this guide, we break down what each builder does well, where they fall short, and why Elementor is our top choice for small business websites at Full Scope Creative.

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ACF and Elementor are easy to use and can add so much to a site!

ACF and Elementor

ACF and Elementor allow us to turn a basic WordPress site into a structured, easy-to-manage system. With custom fields, custom post types, and dynamic layouts, your content stays organized and simple to update. Full Scope Creative sets it all up so you can just fill out fields and publish with confidence.

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4 servers and the 4 different types of website hosting.

What Are the 4 Types of Hosting?

What are the 4 types of hosting? Shared, VPS, dedicated, and cloud hosting each offer different levels of cost, speed, security, and control. In this guide, we break them down in simple terms so small business owners can understand their options and choose a hosting setup that fits their needs and budget.

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Ready to discover how we can help make your website and marketing more successful?
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We appreciate the terrific work Full Scope Creative has done for us in a short amount of time. The process to switch over to went very well! The turnaround time on dealing with our requests has been stellar. He trained our production assistant to handle our blog posts, after much had changed in Word Press. Chris is easy to reach- requests do not go into a black hole. 🙂

~ Therese Barry-Tanner,
Determined: fighting Alzheimers