Full Scope Creative has been providing Web Design Appleton services for over 15 years. We provide amazing results by listening to our clients input, conducting in depth industry reviews, and our knowledge of website design and SEO.
One of our greatest passions at Full Scope Creative, is web design in Appleton for small businesses, startups, and nonprofits. For us, it’s about so much more than making a website. We work with our clients to build success through creative solutions. We aim to build WordPress websites that are beautiful, engaging, programmed for speed, and optimized to get the top ranking. As a business owner, your day is busy and rushed.
Because of that, one of our top goals is to make your website extremely easy to update. Whether those updates are content updates, new products in a store, posting a new blog, adding in a new video, or any other common updates, the sites we build are incredibly easy to update. If you can use Microsoft Word and order a pizza online, you’ve got the skills needed to update your site.
There’s no question that customers are checking out your business online. Therefore, you need to make sure that your website is giving the right first impression. We collaborate with each client to design a website that perfectly fits their goals, style, and vision for their business. We pride ourselves on involving our clients throughout the entire web development process. You can rest assured that your website will be functional, easy to use, and unique to your business.
We take pride in the quality, attention to detail, and results our website design projects deliver. Our experienced team is dedicated to creating websites that not only look great but also support your business goals. All of this is backed by top-tier service every step of the way.
Since 2010, we have been designing websites for clients in countless industries. We have worked with amazing clients in Appleton, Wisconsin, and throughout the United States.
Some websites are fun to build. Some are special because of the people behind them. This one is both.
PrePlayed was our very first client when Full Scope Creative started in 2010. Paul trusted us in the early days. We have worked together ever since. That means a lot to us.
When it was time to refresh preplayedgb.com for 2026, we were excited to get started.
The goal was simple. Make the site look better. Make it easier to use. Make it easier to update.
Paul had a few clear goals.
He wanted the site to look better on phones and tablets. He wanted a smoother user experience. He also wanted to update the top banner more easily when he had store announcements.
PrePlayed has grown over the years. They now sell vinyl records and cassette tapes. They carry games for all major systems. The website needed to show all of that clearly.
We rebuilt the site using the newest version of Elementor. We used flex containers and a cleaner layout system. This let us remove old tables and dated design pieces.
The new layout feels open and organized. It works well on every screen size. It is also much easier for Paul to manage.
This project was not just about looks.
We cleaned up the backend of the site. We removed plugins that were no longer needed. Fewer plugins help a site run faster and stay more secure.
We updated the site structure using newer tools inside Elementor. This improved how pages load and how they adjust on mobile devices.
We also added extra security features to protect the site.
The result is a faster, cleaner, and more stable website.
The PrePlayed website supports real store activity.
We built custom forms so customers can request items to be added to a reserve list. When items come in, the store can contact them. This connects the website directly to the in-store experience.
We also added an employment form to make hiring easier.
The updated content clearly explains what PrePlayed buys and sells, including:
The site keeps the fun feel customers expect while staying clean and easy to use.
This project means more than just a redesign.
PrePlayed has been with us since day one. From our first website together in 2010 to this new build for 2026, we have grown side by side.
We believe in long-term partnerships. We do not disappear after launch. We continue to support, improve, and protect the websites we build.
The new preplayedgb.com is ready for the future. And we are proud to still be part of their story.
Chris is very efficient, easy to work with and does a outstanding job.
Just because it’s a template doesn’t mean it has to be boring. We have a wide range of template designs for you to choose from, each one completely customizable to fit your unique company. Perfect for new startups and nonprofits.
Starting at $4,000
We cover the full scope of the project: website design, development, copy writing, hosting, SEO, maintenance, photography, and security. We are your one stop shop for all things website design and marketing!
Looking at your website on a laptop, desktop, tablet, or smartphone? We’ll make sure your site will look great and function great on all of them!
Our sites are built around a set goal – such as increasing sales, building brand awareness, or showcasing your expertise.
Our sites are built using WordPress, so you can easily make updates to any content at any time.
If for any reason you don’t want to or can’t make content updates to your site, we can make those updates for you.
With our Security Essentials Hosting plan, Full Scope Creative makes sure that your site is both running the most up-to-date software and is as safe and secure as possible.
We can easily add in features such as shopping carts, restaurant menus, photo galleries, staff directory, job applications, etc.
Our sites can easily be expanded to fit new business goals and needs. If we need to add in any additional features six months or a year (or more) after your site is launched, we can do so without a problem.
We will submit your site to leading search engines and help with search engine optimization (SEO) in order to get your site the best ranking possible.
We’ve worked with a wide variety of industries, from restaurants to HR services to retail stores to coffee shops to law offices and more.
Whether a site is a full e-commerce solution or an informational site, the site needs to be fully responsive. Odds are, the bulk of traffic to your site will come from smartphone and mobile devices. Because of that, our website designs are all fully responsive and mobile friendly. Google has even stated that they are rewarding better rankings to responsive sites. Our sites are all designed and developed to scale from smartphone to tablet to desktop. And that’s all without skipping a beat or losing a user! We build websites that are fully functional and have fast loading times. Our sites are always optimized for whatever size device a user might be using to browse.
Your website’s content should do more than just exist—it should tell your story and boost SEO. Every project starts with keyword research, ensuring your content aligns with your business goals and search rankings. We carefully weave your main keywords throughout your site, creating content that engages your audience and improves your visibility. Already have content? We’ll refine and optimize it to make sure it performs its best in search engines and resonates with your customers.
We offer more than just hosting—we provide peace of mind. Our hosting plans cover everything from SSL certificates to system updates, backups, and security monitoring. Our Security Essentials Hosting keeps your site running smoothly and securely. Best of all, you’ll never deal with frustrating overseas support. If you need help, just call, email, send a message on social media—or even a smoke signal—and we’ll be there to fix it right away!
A website should never be a “set it and forget it” project. From updating photos to publishing blogs, there’s always room for improvement. With our WordPress Appleton website design, you’ll have the tools to manage updates easily. Not sure how? No problem! Whether you need guidance or just want us to handle updates for you, we’re here to help so your site stays fresh and effective.
Your business isn’t generic—your website shouldn’t be either. Every site we design is customized to fit your brand, audience, and goals. From the initial questionnaire to design revisions, content approvals, and final launch, we work closely with you every step of the way. Our goal? A website that reflects your business perfectly, performs well in search rankings, and converts visitors into customers.
Great photos can make or break your website. Stock images often feel impersonal, and low-quality photos don’t do your brand justice. We offer professional website photography to capture images that are polished, engaging, and tailored to your site’s design. Whether it’s product shots, team photos, or action shots, we focus on composition, background, and storytelling to ensure your visuals enhance your site’s impact.
Your website isn’t just a digital brochure—it’s a tool for growth. Once your site is live, we can continue improving your online presence with our monthly SEO services, customized to fit your goals and budget. From keyword optimization to content strategy, we help you climb the search rankings and attract the right audience. A well-optimized site doesn’t just get clicks—it gets results.
Selling products online has never been easier! With a custom designed WordPress website, selling online is easy with WooCommerce. WooCommerce can help with everything from inventory management, shipping, payments, and more!
With WooCommerce, you can list as many products and categories as you have to offer. You can customize each listing with price, shipping info, photos, sales prices, and more! Not only is the online store easy to manage for you, the business owner, it’s also extremely easy for your customers and clients to browse products, make selections, and apply for discounts if they have them.
Contact us today to get started. We’ll talk through your goals, walk you through our design process, and recommend the best approach for your site. Whether it’s a quick call or an in-person meeting (coffee’s on us), we’ll share ideas and next steps to create a website that’s effective, user-friendly, and built to grow with your business.
From choosing the right layout to planning content that connects, we know website design can come with a lot of questions. These are some of the most common topics our team helps small businesses understand when it comes to building a great site.
The Web 2.0 technique refers to how websites evolved from static pages into interactive, user-driven hubs where visitors can share, comment and engage — today’s successful sites rely on this mindset.
If your WordPress site is stuck in maintenance mode, it usually means the update process was interrupted and the .maintenance file was never removed. The quickest way to fix it is to access your site files, locate the .maintenance file in your root directory, delete it, and then refresh your website.
The three second rule in web design means visitors should instantly understand what your business does and why they should stay within just a few seconds of landing on your site. Clear messaging, strong visuals, and easy navigation help make that quick first impression. If users have to think too long, they’ll likely move on to another site.
The biggest limitations of using a website builder include limited control over website speed, fewer SEO options, unexpected costs, and restrictions on customization. Some website builders also make it difficult to move your website to another hosting provider. While platforms like Wix, Squarespace, and GoDaddy Website Builder can work well for small businesses, they may limit what you can change or improve as your business grows. WordPress with Elementor offers more flexibility and control, especially when properly built and maintained.
Yes, WordPress is still one of the best options for building a small business website. It offers flexibility, full ownership of your content, strong SEO features, and easy customization. With the right hosting and ongoing maintenance, WordPress can serve your business well for years to come.
A WordPress designer is focused on the look, feel, layout and user experience of your site—how it presents your brand and draws people in. A WordPress developer, on the other hand, builds the functionality behind the scenes (custom themes/plugins, performance, security, integrations) so the site works smoothly. Both roles matter: you don’t want something that looks amazing but breaks, and you don’t want something that works perfectly but looks dated or confusing.
Most small business websites should start with a homepage, About page, Services or Products page, and Contact page. From there, you may want to add individual service pages, a blog, case studies, FAQs, and other pages based on your goals. There is no exact number that works for every website.
A Premium Framework can make more sense when a business wants a professional website but does not need a completely custom design. They are especially useful for startups, small businesses, and nonprofits that want to keep more of their marketing budget available for things like logo design, SEO, photography, or other marketing needs.
When it comes to a successful website design, one of the most important elements is ensuring the visitor’s needs are met — meaning your site is clear, usable, and aligned with what your audience is trying to accomplish. If users can’t quickly understand your value, find what they’re looking for, or take action, the rest of the design falls short. Strong visuals, smart navigation, and mobile responsiveness all play a role, but they support this core goal.
Choosing the right web design company means looking beyond pretty visuals—it’s about finding a partner who understands your business goals, offers full-service support (design, SEO, hosting, content), and will be with you long after launch.
WordPress is the best platform for most small businesses because it offers full control, simple updates, strong SEO potential, and room to grow. You are not locked into templates or limited features like you are with Squarespace or Wix. WordPress supports your business long term and adapts as your needs change.