What are Responsive Sites?
At a recent business networking event, I mentioned responsive websites. A couple people in the group asked, “What is a responsive website?” After that meeting I thought a quick explanation of responsive sites could be helpful. A responsive site is a mobile friendly site that is equally easy to use on a wide array of […]
People Want to See People
One of the biggest problems I see on many websites, is that they have very few photos. Often times when they do have photos, those photos are missing a very important subject matter – people. Take a restaurant for example. Having photos of the food is a good idea. Having photos of the inside of […]
Google and Responsive Websites
As you’ve probably heard, Google announced earlier this year that they are going to start including a measure of how responsive or mobile friendly a website is in their rankings. In recent years, smartphone and tablet sales have been outpacing desktop sales. To see if your website is a responsive and mobile friendly site, one […]
Pop Ups
We’ve all seen pop ups on a site before. In the early days of the .com boom they seemed to be everywhere. Pages would sometimes have several different pop ups, not just throughout the site, but sometimes even the same page. As annoying as they were back then, there is still a time and a […]
I Don’t Need a Website
Every so often I hear someone say “I don’t need a website because 99% of my business is from referrals.” For some businesses, they are in fact about 99% referral. But just because someone is referred to you doesn’t mean they don’t want to hear more about you before getting in touch. It’s the year […]
Auto Play
I’m a big fan of having video and even audio on a website. Having that media adds a whole new level to the overall user experience. That user experience is what a great website is all about. What I’m not at all a fan of is having that media, video or audio, set to start […]
Bounce Rate
Last week I wrote about how I highly recommend using Google Analytics. Part of the reason I like Google Analytics is the various types of reports you can get. Some of them are pretty standard and self explanatory, but some of them can be a little puzzling. One of those puzzling ones is the bounce […]
Why use Google Analytics?
One of the great things about a website is that not only do they have a great return on investment (ROI), but it is pretty easy to track that ROI. The easiest way to track how your site is doing is by using Google Analytics. There are several reasons to use Google Analytics, but some […]
Benefits of Google Maps
If your business has a physical location where customers will be going (a store, restaurant, office, etc.), be sure to include a map to the location. Some websites will have a map designed to show where the business is located and how to get there, but what I always recommend is using a Google map.There […]