Green Bay Web Design
Websites that deliver results In the heart of Wisconsin, Green Bay is more than just the home of the Packers—it’s a hub for thriving small businesses, nonprofits, and innovative entrepreneurs. But in today’s digital age, having a strong online presence is no longer optional; it’s essential. That’s where Green Bay web design comes into play. […]
Why Middle Channel Designs Have Faded Away
No longer a fit for modern websites Website design trends change rapidly. What’s hot today, is ice cold tomorrow. What was once a modern and sleek design can quickly turn to dusty and dated. One design trend that was at one point the most popular has now significantly (if not entirely) fallen out of favor […]
“Word of Mouth” is Not a Good Marketing Plan
Just one piece of a marketing strategy I’m pretty sure almost every small business is guilty of this to one degree or another. “We rely on word of mouth advertising” is a mantra held by many small businesses. When I first started planning to start Full Scope Creative back in 2009, I remember sitting down […]
Complex designs can do more harm than good
Design plays a very important role in marketing Earlier this year, my wife and I took our 5 year old nephew to Bay Beach. If you’re not from the Green Bay area, Bay Beach is a local family focused amusement park with rides like the ferris wheel, bumper cars, trains, merry go round, and more. […]
Including a Mission Statement on a Website
A good idea but a strategic move A well designed website is essential for any business. Your website is your digital storefront and serves as a space to showcase your businesses products and services, engage with clients and potential clients, and build trust with the public. One element that can be overlooked is including a […]
Choosing the Right Hosting Options
Shared / VPS / Dedicated – Which one is right? Choosing the right hosting options for a small business website will make a huge difference in a number of ways. The hosting options and package will impact the businesses reputation, sales, website performance, security, and more. There are endless options and setups for website hosting, […]
Cybersecurity and Web Development
Common Threats and How to Safeguard Your Website With the ever increasing number of cyberattacks targeting websites, businesses need to take the necessary steps to keep their sites secure from malicious threats. For most businesses, small businesses in particular, a security breach can be devastating. Financial loss, damaged reputation, and lost customer trust are just […]
Make the Most Out of a Website’s Footer
A crucial role in user experience and SEO There is oftentimes one key section of a website that gets overlooked in the website design. This section plays a crucial role in user experience and SEO for the website. This section is the Footer. The footer is the very bottom of the website, the very last […]
Why Your Backup Strategy Needs a 2024 Update
New Threats and Best Practices When it comes to website design and hosting, website backups are more than just a safety net—they’re a vital component of a robust cybersecurity strategy. While the importance of backups has always been clear, evolving threats and new technologies make it essential to revisit and update your backup approach regularly. […]
Mobile Design is More Important Than Ever
The mandatory need for a mobile friendly The importance of mobile friendly and responsive designs is no longer breaking news. Having a mobile-responsive website is no longer optional or even essential. The need for a mobile website is beyond just the simple fact that the majority of internet traffic is coming from mobile devices. The […]