The Three Types of Logos

OVERVIEW: Recently I went to a networking event and a speaker was talking about insurance. During their speech, they mentioned the insurance company “Aflac” and went on to express that the word “Aflac” was actually an acronym. Meanwhile, in my mind, I was struck with the fact that Aflac was an acronym and then proceeded […]

Unique? Or Just Confusing

Unique? Or Just Confusing

The art of being unique really is a tricky one. It’s what everyone wants and strives for but it can certainly bite! It’s true when it comes to most things and is especially true for website design and here’s why: Uniqueness is new, and different and therefore people are not used to it

Adding Personality To Your Website

adding personality to a website

Think of the Potentiality When You Add Personality To Your Website Here at Full Scope Creative, we often feature a movie or a song that ties into the topic we want to discuss. So, here goes, without further ado. Back in the early ages of music (No, not that far back) there was a song called […]

4 Pillars Of Solid Websites

building held by pillars

Introduction to the 4 pillars Imagine sitting at a table with 4 legs, and one of those 4 legs is removed. The table will very likely topple over or at the very least become unstable. The same is true for your website. There’s a lot that goes into making a great and powerful website. If […]

SEO Is More Than Just Digital

watermelon by a computer

The many aspects of Successful SEO SEO is more than just digital, it’s kinda like trying to lose weight. A lot of people (like myself) have a goal to lose weight. But there’s a lot more to losing weight than just stepping on a scale. To be successful, you probably should look at: Exercise Hydration […]

Why SEO is Important

looking over documents in front of a computer

Optimizing SEO to Your Advantage Yes, once again we are delving into the complexities of Search Engine Optimization, or SEO for short. We have realized how SEO seems complex, but once you understand the intricacies, it’s really apparent how it can help any business. So, let’s dive in and see what we can uncover. Why […]

What Goes into An SEO Audit?

seo audit

What Goes into An SEO Audit? When people hear of an SEO audit, they usually think of online tools that analyze how well a website is working. Think Raventools, Moz, and SpyFu to name a few. I’m here to say these types of tools are important after you build a website. Ahh, caught you attention, […]