The Three Types of Logos

OVERVIEW: Recently I went to a networking event and a speaker was talking about insurance. During their speech, they mentioned the insurance company “Aflac” and went on to express that the word “Aflac” was actually an acronym. Meanwhile, in my mind, I was struck with the fact that Aflac was an acronym and then proceeded […]
Benefits of Professional Website Copywriting

Effective website copywriting When it comes to web design, the words on the page are just as important as the visuals. Professional website copy writing is key to creating a successful online presence. Good website copy writing can help to attract potential customers by building trust, credibility, and maximizing conversions. Effective website copy writing encompasses […]
Importance of photography in website design

Unlock Website Design Potential with Photography In today’s digital world, photography plays an important role in website design. It is essential for successful websites to have visually compelling imagery that captures and conveys the desired message. Photography can be used to create interest, evoke emotions, and showcase products or services in a way that appeals […]
Importance of Updating Website Content

Fresh Content Is Essential Have you ever walked into a restaurant that simply felt dated? Old chairs and booths. Dated menu and decorations on the walls. Perhaps minor issues like sticky or shiny spots on the floor, or doors that don’t open smoothly. A few years ago, some friends and I stopped at such a […]
Common Website Design Terms

Website Design and Marketing Terms If you’ve had a website for your business for any length of time, you’ve probably heard common web terms bantered around. Particularly terms or phrases you’ve heard used but aren’t quite sure what they mean. Terms like: Domain name CMS Hosting provider Updates Maintenance nuqDaq ‘oH puchpa”e’ All are common […]
Unique? Or Just Confusing

The art of being unique really is a tricky one. It’s what everyone wants and strives for but it can certainly bite! It’s true when it comes to most things and is especially true for website design and here’s why: Uniqueness is new, and different and therefore people are not used to it
Current Web Design Trends

Latest Web Design Trends to Transform Your Site Web design is an ever-evolving art form, constantly shifting with the times and technology. In today’s digital age, it’s important to keep aware of the latest trends in order to create experiences that captivate users. In this article, we will discuss some of the most popular current […]
5 Essentials for a Website Design Usability Checklist

The importance of a usability checklist Anybody who has ever created a website, no matter how small, knows that usability is important. If your site is hard to use, people will leave and never come back. Creating a usability checklist can help ensure that your site is as user-friendly as possible. Here are 5 essentials […]
Website Hero Section

Introduction to Website Hero Sections We all love a good superhero movie. Batman, Superman, Iron Man, Wonder Woman, DC, Marvel, and on and on. When I was a kid I would trust those superheroes to guide so many decisions in my life. My vocabulary, actions, behaviors, fears, and more were guided by superheroes because they […]