Our thoughts on website design, graphic design, marketing, SEO, website hosting, branding, business management, and more here in the Full Scope Creative blog!
Things to keep your website content fresh As mentioned in a previous article, One of the things we learned from the May 2024 Google algorithm leak, is the importance of keeping website content refreshed and relevant on a website. These regular updates communicate to Google that your business and website
Not all Eyes are Created Equal It is a truth universally acknowledged that not all eyes are created equal. I remember back when I was taking a psychology class in high school and we were trying to determine if we all saw the same green, or if my green was
Add an extra level of depth Growing up, one of my favorite meals was a Big Mac from McDonalds. It wasn’t the bun or the burger patties that I loved; it was the special sauce. The special sauce added an extra level to an otherwise just good burger. With the
The Key to it All In the world of graphic design, creativity is key. I know this, you know this, we all know this. When you think graphic design you think visuals, and how do you get nice visuals? By using computer-generated images and art obviously— *ahem* It’s creativity. The
One of the things confirmed in the May 2024 Google algorithm leak, is the need to keep content fresh and relevant on a website. Keeping website content fresh and relevant is crucial for maintaining a high ranking in Google, especially for small businesses. Search engines like Google prioritize websites that
There Are Multiple Ways I have never prided myself on my organizational skills. As a designer who writes their own schedule, this can make things… interesting. Like sometimes I want to sleep in when I promised myself I’d get up at 5, but I write my own schedule, so what’s
Establishing a business’s online presence For any business, whether just starting out or well established, having a website is a must. One aspect of website design that can get overlooked is the domain name. Securing a great domain name is a vital step in establishing a business’s online presence. Registering
An endless marketing tool I’m yet to meet a business that can’t benefit from having an active blog on their website. It’s a great way to showcase your knowledge, build your authority, secure top search engine rankings, and more. Whenever I tell clients and businesses of the need to blog,
The Most Popular CMS With over 40% of all websites using the platform, WordPress is clearly the most popular content management system (CMS) available today. One possibly confusing point with WordPress, is the difference between WordPress.com and WordPress.org. While they share a name and a number of core functionalities, they