Our thoughts on website design, graphic design, marketing, SEO, website hosting, branding, business management, and more here in the Full Scope Creative blog!
When I was in college, one of my classmates was a guy named Brian. I remember that Brian did everything online. He bought his clothes online before most people would even think about it. He was an early Facebook user while most of us were still figuring out MySpace. He
Answer: A Rolex for $10, a $2 steak, Enron stock. Question: What are 3 things I would buy before I bought a backlink for my website? One thing I can promise you with SEO, is that Google is not going to pay any attention to the 10,000 backlinks you bought.
The common phrase, “the whole is greater than the sum of its parts,” is often attributed to Aristotle. Aristotle, a philosopher born in 384 BC, had a knowledge and expertise on subjects such as physics, biology, economics, and politics. One area that he doesn’t get much credit for is being
I’ve mentioned before that when it comes to a website, content is king. What Google and users want when they are looking at your site is high quality content. 300 words of text on a page is minimum. 2000 words of text on a page is great. But all that
I’m a big advocate for writing blogs. I think any busienss should have an active blog. One thing I don’t always love about writing blogs, is coming up with a title for the article. One quick tip – don’t fret over it too much. So let’s go over two technical
In 2008, Blockbuster CEO Jim Keyes said that “Neither RedBox nor Netflix are even on the radar in terms of competition.” Oops. Less than 2 years later Blockbuster filed for bankruptcy. As business leaders, we need to keep an eye open, to not just our competition, but new opportunities. Instead
A couple weeks ago, I saw a presentation from a well respected business in my area. The information was great and the presenter was fantastic. One thing that definitely bothered me, however, was how little the business used their brand in the presentation. As business owners, we have a lot
I love answering my clients questions. Being asked questions, and asking questions in return, is how we ultimately help our clients. There is one question, that to be honest, makes me cringe a bit when I hear it: How long will it take for my site to rank in first
I love cooking. I love experimenting with new flavors and combinations and finding new ways to combine ingredients. The freedom I have when cooking is one of, if not my main, creative outlets. There are times however that call for me to return to cooking basics and to use seasonings