Our thoughts on website design, graphic design, marketing, SEO, website hosting, branding, business management, and more here in the Full Scope Creative blog!
Our blog is packed with expert advice on website design, SEO, marketing, branding, and more. Whether you’re looking to improve your website’s performance, boost your online presence, or streamline your business’s digital strategy, you’ll find valuable insights and actionable tips right here.
Wondering how much a website really costs? At Full Scope Creative, our customizable template sites start at $4,000, and our fully custom designs begin at $8,000. In this blog, we break down what goes into each option, why your website is one of your most valuable marketing tools, and why investing in it is worth every penny.
Just like you can spot an AC/DC song from the opening riff, your brand should be instantly recognizable—no name needed. From colors and fonts to images and tone, every element should reflect your business consistently. Legendary bands don’t improvise their identity—and neither should you. Learn how to build a brand that rocks across every platform.
Bad images can ruin even the most well-designed website. Blurry photos, outdated shots, or overused stock images can make your brand look unprofessional and out of touch. Your site deserves visuals that reflect your quality and personality. Learn why great imagery is essential—and how to make sure your site makes a strong and lasting first impression.
Great content isn’t enough if it’s aimed at the wrong keywords. Skip the Stormtrooper approach—missing your target over and over—and focus on keywords with real search volume, low difficulty, and true relevance to your business. This blog breaks down how to choose the right keywords so your SEO efforts actually hit the mark.
Not sure whether to use a PNG, EPS, JPG, or PDF for your logo, photo, or print design? This quick guide breaks down the strengths of each file type and where they work best—whether you’re posting on social media, updating your website, or sending something to print. Clear answers without the tech jargon.
Bright colors can bring energy and excitement to your brand—but without balance, they can overwhelm. Just like Bob Ross said, ‘gotta have a little darkness.’ In this blog, we explore why neutral and earthy tones are essential to support your brand’s brighter colors and how they create harmony in everything from logos to websites.
Getting a business off the ground takes serious marketing fuel—branding, SEO, social media, and more. But the work doesn’t stop once things take off. Just like an airplane needs steady power to stay in the air, your business needs ongoing marketing to keep growing. Don’t let momentum fade—keep your marketing engines running.
Launching your website is a huge step — but it’s only the beginning. Just like a perfect spaghetti dinner needs heat to come together, your site needs marketing to reach its full potential. From social media and SEO to print materials and email, here’s how to bring the heat and start driving results.
Choosing between original and stock photos for your website comes down to one key factor: quality. High-quality original photos add authenticity, but if they’re blurry or outdated, stock images are often the better choice—at least temporarily. In this post, we break down when to use each and how to keep your site looking professional.
Full Scope Creative (specifically working with Chris Robinson) has been super responsive to our needs within Intentional Mentoring. Chris helped get us situated on a website that fit our budget and our experience in managing a website. When we were looking to redesign the website, he worked with us to make sure it fit the vibe we wanted for our organization, held the terminology and access points we were looking for, and allowed us to speak with him frequently about suggestions and updates. Whenever we had new people join us that needed to learn the website, Chris was able to work with them virtually to learn and understand the process of managing our side. Throughout our time working with Full Scope Creative, we have appreciated the consistency, timeliness, and product we have been given. Additionally, we appreciate the direct connection we get in response to questions and concerns.
