Testimonials
Testimonials are a great item to have on a site. They provide prospective customers a glimpse of what it’s going to be like working with your company. Before you start adding the testimonials to your website, here are a couple of ideas to keep in mind.
Pop Ups
We’ve all seen pop ups on a site before. In the early days of the .com boom they seemed to be everywhere. Pages would sometimes have several different pop ups, not just throughout the site, but sometimes even the same page. As annoying as they were back then, there is still a time and a […]
I Don’t Need a Website
Every so often I hear someone say “I don’t need a website because 99% of my business is from referrals.” For some businesses, they are in fact about 99% referral. But just because someone is referred to you doesn’t mean they don’t want to hear more about you before getting in touch. It’s the year […]
Avoid Keyword Stuffing
When you are writing content for your website or blog, you need to know and use some good keywords. Keyword usage is an example of where less is more. Use the keywords (or phrases) too much and you’ll be keyword stuffing – a good way to get kicked out of Google rankings.There is no set […]
Visits vs. Hits
With so much information available in Google Analytics there are some terms that I’ve noticed confuse people every now and then. one in particular is Hits and Visits. They are similar in what they count, but they are very different at the end of the day.
Page Titles and Descriptions
When you are putting a web page together, be sure to spend a little time planning out some Search Engine Optimization for the page. Two areas to pay attention to are the Title and Description for the page.
Defend Your Soap Box
Depending on the industry your business is in, you may have some topics or views that might ruffle a few feathers. If you have things that might be a little controversial (think politics) don’t be afraid to talk about them or express your views online through your blog or social media – just be prepared […]
Getting a Blog Article Started
Have you ever had a great blog idea but just couldn’t quite come up with the right words to start it? After being in that bit of writers block my fair share of times, I’ve found a couple tricks that seam to work pretty well to get the blog written. When I have a great […]
Why? Why? Why? Why?
A few weeks ago I spent an afternoon watching a friend’s four year old daughter. Throughout the afternoon, she was asking me some questions, such as “Why are the leaves falling off the tree?” No matter what I would answer, she would always reply “Why?” I would explain why as best I could, and again […]