Business Networking Groups
As the owner and president of Full Scope Creative, I tend to find myself doing a lot of networking. As people get to know me, they tend to ask my advice regarding which networking groups they should join. Business networking groups are a great way to build awareness of your company, especially in your local […]
Is an SSL Enough for Security?
One of the best things that any website can do for protection and security is installing a SSL (Secure Sockets Layer) certificate. Although SSL provides great security and protection for the site and users, it is not the final step. While there are any number of steps that can be taken for security, at a […]
Categories and Tags
When you start blogging and creating new posts in WordPress (which I highly recommend you do), you’ll see two options for organizing your posts: categories and tags. While both do the same basic things, organize and index your posts, they have two very distinct uses. Categories With WordPress, categories are generalized. Each blog post should […]
When a Site Navigation Gets Long
Last week, a client asked for some help adding a new link to their site. The problem they were having, was that their main navigation was now being broken into two lines. Not only did it not look great from a visual standpoint, it was also a little goofy to navigate through. That’s a common […]
Everyone Is In Sales
Whichever company someone works for, whatever position they hold: everyone works in sales. Whether directly or indirectly, the actions of any member of a company will lead to increased or decreased business transactions. No matter the role, from barista to a janitor, everyone is in sales. Let me give you a couple of examples of […]
Benefits of SSL
I’ve mentioned before that it’s an unfortunate sign of the times, but today in 2017, having SSL security (Secure Sockets Layer) added to a site is highly recommended. If you accept credit card payments or have a form where the user submits any confidential information (social security number for example), a SSL is required. But […]
Branding Through Facebook Alone
Most of us have used Facebook at one point or another, and it’s great for a lot of things. For personal use, it’s great for keeping in touch with friends and family and/or sharing photos of a grumpy cat. For business, it’s a great way to showcase your products and services, provide helpful and useful […]
Website Security and SSL
Sadly, turning on the nightly news and hearing about a big data security breach somewhere is becoming more and more commonplace. From things like the Target credit card breach to Yahoo email accounts being hacked, it’s an unfortunate sign of the times. As a business owner, it is your responsibility to make sure that your […]
IMAP vs POP3
Email is a wonderful tool: with it, we can communicate with anyone anywhere in the world in seconds. As easy and simple as it is to send an email, setting email up can cause great confusion. There are two basic options – IMAP and POP3. When clients set up an email program, such as Microsoft […]