Key Place to Use Keywords
Getting your website up and running is step one. Step two is getting people there. One of the first things to review and spend some time with on your website is the use of your keywords. There are a couple of key places those keywords should show up on each page. Page Titles Page titles […]
Is the Meta Description Still Important?
One of the rules I often tell people about SEO (search engine optimization) is to do things for human users only – NOT for search engines. One of the most important things to do to help a user find your site actually does very little for a search engine perspective. Years ago, search engines such […]
SEO Friendly Links
While it may not have a huge impact on your overall search engine ranking, SEO-friendly links are still important. Whether your links are nice and polished like, “http://domainname.com/page-name” or dynamically generated like, “http://domainmae.com/?p=8675309”, search engines and users will be able to read through the page. The benefit, however, of friendly SEO links is that they […]
Welcoming guests to your site
From an SEO (search engine optimization) standpoint, there is one spot that a lot of website really miss the mark. Far too often, I visit a website that has a line something like “Welcome to ABC Company.” I already know I’m welcome to the site. If I wasn’t, you would (or should) have it blocked […]
Address on Each Page
For many small businesses, they aren’t looking for nationwide exposure. They are instead looking for increased exposure in their hometown or state and surrounding area. To help draw a greater emphasis to your location, it is a good idea to include your street address on every page of your site. Your address will obviously be […]
Strong Website Headings
On far too many websites, there is a big bold line of text at the top of the page saying something like “Welcome to our website.” That line of text is usually a Heading 1 (H1) tag and there should be one on every page. For sites with H1’s like that they are missing out […]
Before you spend money on SEO
I get a lot of questions from people, both clients and at various networking events, about what they should be doing to help boost their Google rankings. When I review their website, a lot of times the site is fine and using up to date coding techniques. I often times don’t recommend for them to […]
Google and Responsive Websites
As you’ve probably heard, Google announced earlier this year that they are going to start including a measure of how responsive or mobile friendly a website is in their rankings. In recent years, smartphone and tablet sales have been outpacing desktop sales. To see if your website is a responsive and mobile friendly site, one […]
Avoid Keyword Stuffing
When you are writing content for your website or blog, you need to know and use some good keywords. Keyword usage is an example of where less is more. Use the keywords (or phrases) too much and you’ll be keyword stuffing – a good way to get kicked out of Google rankings.There is no set […]
